Dublin City Council (DCC) have begun a phase 1 pilot with Irish technology firm Good Travel Software (GTS) to improve DCC’s car and bike sharing services for staff at its Wood Quay headquarters. The pilot aims to reduce the number of employees taking cars to work by making it incredibly easy for staff to book shared vehicles, via their mobile phone, for the short cross-city trips that are typically required by DCC staff. This will lead to a reduction in congestion and parking requirements at DCC’s offices. During the pilot phase, it is planned to engage with other DCC facilities and other large employers across Dublin with the aim of reducing the overall levels of congestion and parking problems in the city.
I vividly remember my first company-car. The fleet guy showed up with my brand new shiny Mazda 626, handed me the keys and then proceeded to talk about this feature and that feature - this button and that button. But I didn’t hear a thing - I was too busy waiting for him to go so I could take it for a spin. That ‘new-car-smell’ that I for one had never experienced before. In fact, that shiny new car was a good 10 years newer than the family car at the time. Oh and get this, I wasn’t even in Sales! Yes, this was back in the day where the company car was seen a huge perk/employee retention tool and the big push to get promoted had virtually nothing to do with the increase in responsibility and higher salary - no - it was all about that much coveted and elusive company car. It’s all me and my peers talked about!
These days of course, companies have long since cottoned on this ‘perk’ and it’s virtually unheard of in the majority of corporates today to get a company car unless you’re in Sales (or the MD!). But let’s talk about those sales people. Even the busiest - and in this sense we’ll define ‘busiest’ as those doing above average on-site customer visits - are only actually in the car about 20% of their time. And corporates can have literally hundreds of expensive vehicles sitting idle for most of the time.